One of our favorite industry pundits is John Mack, author of Pharma Marketing News, Pharma Marketing Blog and The Pharma Blogosphere, and host of Pharma Marketing Talk. We recently asked him about his background, his readership and some current issues in pharma. Cary: You started VirSci Pharma Marketing Network in 1997 and it has since blossomed in a number of directions — an e-mail discussion group, a newsletter, a Web site and a blog to name a few. How have you remained so passionate (and opinionated) about the pharma industry for so long? John Mack: I was always interested in networking, people, and learning. The pharmaceutical industry is a challenge to keep up with and is more interesting to me than any other industry. After all, I started out studying biochem View the rest of this article
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