Friday, November 23, 2007

Do your site visitors speak English?

Are you unknowingly restricting your market to more than half of your potential customer base? Are you alienating an important number of your visitors? If, your site is only in English and not translated in other key languages, you undoubtedly are! Did you know that as of 2005, around 300M users accessed the Internet in English, while almost 700M users accessed it in another language? If we were to make a crude assessment, strictly English localized website are loosing 70% of their potential customer base from the start. To be more specific, the top ten languages used in the Internet, are in order, English, Chinese, Japanese, Spanish, German, French, Korean, Portuguese, Italian and Russian (internetworldstats). Even in the United-States, over 45M users access the Int View the rest of this article


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