Tuesday, August 28, 2007

Tips for Doing Competitive Analysis By Market Research Companies

For a person who is trying to expand his business, the first step is to map the landscape. If you are aware of the competition that you are facing or are likely to face, you will be able to make full use of the opportunities that come your way. Market research companies are experts in their field and can provide you with valuable help to improve the business of your company. Be a customer—Always remember that while formulating a strategy, think from the point of view of the consumers. This will help you understand your customers better. Once you understand the consumers and their needs, you will be able to establish a firm hold in the new region in which you are planning to set up your business. Buy stock of your competitors—In case you are competing against a pu View the rest of this article


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